Celebration of Fools: An Inside Look at the Rise and Fall of JCPenney

L

Lakers, Pete, 98, 99

Lang, Kim, 94, 190-191, 195, 196, 219-224, 227, 228

Lansing J. C. Penney store

Batten's early career at, 66-75

and Depression economy, 79-80

first man coholder concept at, 77-78

management training program at, 89

Maynard's appointment to, 46-47

and open -to-buy agreement, 85-87

rose bush sale at, 81-84

sales per square foot at, 87

Lansing State Journal , 47-48

LaRovere, Ralph, 182-184, 187-188

Lazarus, Ralph, 123-124

Lenexa shareholders meeting, 271-276

Levi Strauss, 44, 235, 236

Lites, Jim, 257

Litwak, Debbie, 215

Lotter, Charlie, 261-262

LPGA convention speech, 189-196, 211, 219-228

luck, 92