Google AdWords For Dummies

Chapter 1: Discovering All That Google Can Do

Life without Google

Chapter 2: Better Googling: Finding the Right Stuff

How Google remembers your preferences

How insensitive!

Choosing the right keywords

Chapter 3: Directory Trolling and News Browsing

Google versus Yahoo!

Open Directory Project

Directory preferences (not)

Searching and browsing combined

Tracking a story over time

Submitting a news source

Chapter 4: 800 Million Messages at Your Fingertips: Google Groups

A Usenet glossary

Accessing newsgroups on and off the Web

Search operators in Google Groups

Up to the minute, more or less

Keeping your own stuff out of the archive

Fun and flames: newsgroup etiquette

Chapter 5: Shopping with Froogle and Google Catalogs

Price comparisons in Froogle

Chapter 7: Searching for Answers

Locked questions

Improving your own research

Refunds and repostings

Chapter 8: Experimenting in Google Labs

Spyware, adware, and other third-party issues

Further distributed computing

Chapter 9: Google on Your Browser

Browsers are not all equal

Using the Google Toolbar on other computers

Chapter 10: Googling in Tongues

Making happy of translate by automatic

Chapter 11: Using Google AdWords

Google's placement formula

Chapter 12: Bringing Google and Its Users to Your Site

Checking your status

Index or directory?

On your own

Chapter 13: Hosting a Weblog with Google's Blogger

Untangling Pro and Plus

Chapter 14: Alternatives to Google

Getting the Google license key

Chapter 15: Twisted Googling and Google Games

The ultimate random Web search page