The Alignment Effect: How to Get Real Business Value Out of Technology
| Table of Contents | |
| Alignment Effect: How to Get Real Business Value Out of Technology, The | ||
| By Faisal Hoque | ||
| Publisher | : Financial Times Prentice Hall | |
| Pub Date | : August 23, 2002 | |
| ISBN | : 0-13-044939-3 | |
| Pages | : 272 | |
The Alignment Effect offers managers a systematic blueprint for demanding real accountability and bottom-line business results from their IT investments. Using actual case studies, Faisal Hoque introduces Business Technology Management, a comprehensive approach to aligning technology with business objectives, increasing the efficiency of technology investments, and dramatically reducing the financial and operational risks associated with business and technical change.