Inside the Minds Stuff - Inside the Minds. Managing for Profit. Leading CEOs on Key Strategies for Increasing Profits Exponentially in Any Economy

The key truth to remember is that profits come from serving customers better than the competition. Therefore, the customer is a key asset to utilize when trying to develop new profit centers. A vital question to ask of customers is What can we do better to improve our product or service? Also, working with the customer and asking a lot of questions are important, but only if you get this feedback up to the people that can and will do something about it. This is a simple step in the process which most companies simply miss .