Talk Your Way to the Top: How to Address Any Audience Like Your Career Depends On It
Do:
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Deliver the news as soon as possible, to preempt the rumor mill.
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Speak with energy and physical skills to support your message.
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Help your audience see the light at the end of the tunnel.
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Anticipate questions. Develop answers. Your credibility is on the line.
Don’t:
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Hedge! Instead, be direct and to the point.
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Leave out the rationale. They might see the news through the wrong filter, which puts both the news and you in a negative light.
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Be afraid to say, “I don’t know.” Nothing erodes credibility faster than being caught in an untruth.
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Talk too long. Ten minutes maximum. Your audience will be feeling the force of the blow. Respect that.
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