Secrets of the Game Business (Game Development Series)

Chapter List

Chapter 3.0: Introduction
Chapter 3.1: Public Relations: Making the Most of the Gaming Press
Chapter 3.2: Securing a Development Contract: The Art of Pitching
Chapter 3.3: The Whys and Wherefores of Game Agents
Chapter 3.4: Effective Development Contracts
Chapter 3.5: Pros and Cons of Worldwide and Country-by-Country Deals
Chapter 3.6: Techniques to Increase Upsell for Online Games

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