Secrets of the Game Business (Game Development Series)

Step 2: Plan for Checks and Balances

It is important to note that the producer is probably not the final decision-maker within his organization. Therefore, you should view him as the guardian for all that relates to his projects. Many larger companies have a series of checks and balances in place. The producer must work within this system in order for his projects to run smoothly. These checks and balances typically include:

• Technical directors. These individuals will help ensure that a developer is technically able to undertake a specific project.

• Sales and marketing. This team will evaluate whether a product is marketable. Although, it goes without saying that a game must look great and play well, there are a host of other factors that sales and marketing must consider when evaluating the marketability of a game. Some of these factors include market condition, competition, and timing to market.

• The Executive staff. This group will make sure the product is consistent with the overall goals and guidelines of the company.

• Legal/business affairs. This organization will check to see that the deal meets corporate standards, and approve any contracts prior to signing them or beginning work.