Becoming an Employer of Choice(c) Make Your Organisation A Place Where People Want To Do Great Work

Chapter 2: How To Use This Book

The ham sandwich principle

Chapter 3: Mean What You Say-Making Your Reality Match Your Principles

Respect others - keep track of development
Guiding principles - a yardstick for behaviour
‘Brightness of Future' - building potential
High-trust cultures and their impact on cost

Chapter 4: Leadership

What is the job of a leader?

Bob Henry (CORGI)

What is the job of a leader?

Liz Walford (Bromford Housing Group)

What is the job of a leader?

Mark Davies (Honda (UK))

What is the job of a leader?

John and James Timpson

Lead by example

Chapter 5: Communication-Creating Colleague Engagement

Ideas for communication

Chapter 6: Management-The Lifeblood Of Great Company Culture

Stretching potential
Hierarchy Honda-style
Facing the tough decisions

Chapter 7: Recruit for Attitude, Induct for Culture

Interviewing great-company-style
Interviewing from a principles base: getting the right people on board
Interviewing and induction at Microsoft

Chapter 8: Taking Responsibility

Give plenty of permission
Everyone makes mistakes
Being a role model
Encouraging feedback
Responsibility requires clear measures

Chapter 9: Building a Sense of Belonging

Ideas for building belonging

Chapter 10: 360-degree Service-Going The Extra Mile For Everyone

Ask customers for feedback
Corporate social responsibility (CSR)

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