Web Site Measurement Hacks: Tips & Tools to Help Optimize Your Online Business

Index

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ratios

reach

recency of customers 2nd 3rd

red eye icon 2nd

referrer logs

referrer report

referring domains report

referring URLs (referrers) 2nd 3rd

     in web server logfile

registration data

remote host

rendering time

repeat visitors

Report Magic

reports

     Excel used to analyze

     for customer support

     for known visitors

     for RSS tracking application 2nd 3rd 4th 5th 6th 7th 8th 9th 10th

     for web measurement application 2nd 3rd

     most important

     ratios in

     viewing on pages (browser overlays) 2nd 3rd 4th

     visitor language report

request

Request for Proposal (RFP) for vendor selection 2nd

requirements for using hacks

resolution 2nd 3rd 4th 5th

response

response lift

response rate

     of paid search engine marketing

response time

retail

     checkout process measurements 2nd 3rd

     commerce data

     cross-sell data

     customer latency 2nd

     customer recency 2nd 3rd

     for web measurement application 2nd 3rd

     key performance indicators for 2nd 3rd

     look-to-book ratio

     marketing expenditures

     new customers 2nd 3rd

     product placement

     returning customers

     shopping cart measurements 2nd 3rd 4th 5th

retention

     of customers

     of visitors

revenue

     as key performance indicator

     for organic search results

     per visit or visitor

RFC931

RFP (Request for Proposal) for vendor selection 2nd

robots

     analyzing data from

     excuding data from 2nd 3rd 4th

     list of known robots

robots.txt file

ROI

     micro-ROI

     rolling ROI

RSS

     measuring readership of 2nd

     tracking activity for

RSS tracking application

     data collection for

     parsing logfile and generating reports 2nd 3rd

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